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About Us Anti-Oppression Anti-racism work birth Business collaboration community connection decolonization Equity indigenous doula intersectionality Labour Doula LGBTQ2S+ Postpartum Doula research Trauma understanding bias

Doula Canada Presents: Anti-O Bingo

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Aaniin Doulas!

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This month we are introducing a new EDI initiative, and we want our students and alumni to play! Introducing…. Anti-O Bingo!
You’ve given your input, and we’re listening. Through our Truth and Reconciliation Action Plan, and our EDI surveys, we have identified anti-oppression and cultural training as one of the many areas Doula Canada doulas are interested in pursuing.

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How to play:
1. Click HERE to download your free Anti-O Bingo Card
2. Attend an event from each category
3. At each event, ask your facilitator for your custom .jpeg stamp. Paste it into a doc! (Remember to save it!). If you are attending a livestream (Just Birth, Fireside Chat, etc), please submit a paragraph on what you learned to kayt@doulatraining.ca
4. When you have all 8 stamps, please submit your doc to kayt@doulatraining.ca for your Anti-Oppression in Doula Care 101 Certificate and a ballot to win an $100 Etsy Gift Card.

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You have until December 31, 2023. Good Luck!

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Chi Miigwetch! Nia:wen!
Kayt Ward and Keira Grant, EDI Leads

[/vc_column_text][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”494571″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][mk_button corner_style=”rounded” size=”large” url=”https://stefanie-techops.wisdmlabs.net/wp-content/uploads/2023/04/edi-bingo.pdf” align=”center”]Get Your Anti-O Bingo Card here![/mk_button][/vc_column][/vc_row]

Categories
birth Postpartum Doula

The Magic of Postpartum Support

[vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1679838820005{margin-bottom: 0px !important;}”]You’ve given birth and become a parent but it can feel like there is no time for recovery. The focus shifts almost entirely to your baby and your own needs can get sidelined. It’s exciting but also overwhelming and exhausting, both physically and emotionally. And just when new parents are at their most vulnerable, their babies take centre stage.

There are a lot of things about the postpartum period that you can’t control: how feeding will go, how your baby sleeps, your hormone fluctuations, etc. But you CAN prepare a great support system and a postpartum doula is an important part of that. Having access to a postpartum doula relieves a lot of stress so you can focus on the important business of bonding with your baby. If you haven’t worked with a doula before, it can be pretty hard to grasp what it is exactly that doulas do. And while birth doulas have been gaining in popularity, postpartum doulas are still a mystery to most expecting parents.

So what magic does a postpartum doula offer?

A postpartum doula helps you build community. The saying, “It takes a village” is true, a postpartum doula will help you rally family, friends and neighbours to feed you and your family nutritious food, supply solicited (and unsolicited) advice, and take care of older siblings. If support is in short supply they will work with you to find the places in the community that you can lean into to build your new postpartum community.

A postpartum doula helps build your confidence. Whether it be in feeding, or newborn care, when you have someone there to affirm that your choices are actually right on track, you start to believe in and trust yourself and your observations about your baby.

A postpartum doula supports your whole family. Partners who have doulas learn skills earlier and are more able to take on care of their infant alone earlier. Grandparents who have doulas around learn to care for new parents in a gentle and supportive way, able to use their instincts and experience in a way that supports their choice. Siblings gain another supportive adult to tend to their needs and help them bond with the baby and have time with their parents one on one.

A postpartum doula is well-versed in normal newborn behaviour and appearance, and normal postpartum healing. They can’t diagnose medical issues or mental health issues, but they can point out things that don’t seem normal to them so that parents can get an opinion from the appropriate professional.

A postpartum doula can help parents interpret those newborn cries—and the reflexes, body language, and other sounds that accompany newborn life! This is hugely empowering to parents who desperately want to know what is going on in that new little person.

A postpartum doula knows the importance of postpartum planning and will help you sort through what you need, the support you have and will need to have and how to navigate those early weeks and months with the new baby. ( check out our postpartum planning guide below)

A postpartum doula can work with you during the day or overnight. Some postpartum doulas offer one or the other and others offer a mix of both.

A postpartum doula is trained to recognize the difference between the typical “baby blues” and something more serious, like postpartum depression or anxiety. They can observe the new parent’s behaviour and determine if there may be a cause for concern, and as an impartial, objective third party they can provide a sounding board for her when they are ready to share their feelings.

A postpartum doula understands the need for the family’s care to be well-rounded; it is important that both their physical AND emotional needs are met. This vigilance truly is the first line of defence against postpartum mental health issues.

The postpartum period is a time of great transition, a time when people become parents, where they get to know themselves and their baby in this beautiful and challenging time. A primary goal of a doula is to meet a pregnant or postpartum person where they’re at. To find what is most important and most needed for you and your family.

Want your postpartum period to be calmer, do you want to feel more confident, bond more deeply with your baby? Hire a postpartum doula today![/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1679838899311{margin-bottom: 0px !important;}”]Our postpartum wellness plan is all about creating the space for you and your family to discuss and plan for the transition that is parenthood. To gather your commulity and bond with your baby.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Download the Postpartum Wellness Plan here ” color=”turquoise” link=”url:https%3A%2F%2Fstefanie-techops.wisdmlabs.net%2Fwp-content%2Fuploads%2F2023%2F03%2Fpostpartum-care-plan.pdf|target:_blank”][/vc_column][/vc_row]

Categories
Anti-racism work birth Health Care intersectionality Labour Doula LGBTQ2S+ Postpartum Doula Trauma Uncategorised understanding bias vulnerabiliity

Advocacy at Doula Canada

[vc_row][vc_column][vc_column_text css=”.vc_custom_1669384798061{margin-bottom: 0px !important;}”]Doulas support birthers, babies, and family members during an intimate and emotionally charged experience that often involves many medical twists and turns along the way. For many doula clients, pregnancy and childbirth are among the most complicated experiences with our healthcare system they will have ever had to navigate. We know that birthers need to feel in control of what happens to their bodies and to be making informed choices about their care to create a positive experience and avoid trauma. 

Doulas can change a person’s healthcare experience for the better by supporting their bodily autonomy and informed decision-making. Additionally, we are well placed to notice systemic issues that impact our clients again and again, and to use our knowledge to encourage and support changes.

Learning to engage in this type of advocacy within the scope of the doula’s role, so that our efforts are helpful, is an important aspect of our learning and professional development. To support our students and alumni, Doula Canada has developed an advocacy framework that defines advocacy in the context of doula practice and describes approaches to individual advocacy that are aligned with respect for client autonomy. 

Our framework identifies three categories of advocacy that doulas engage in: systemic advocacy, self-advocacy promotion, and individual advocacy. 

Systemic advocacy is any effort to change, remove, or add a policy or process that affects the lives of birthers, families, babies, or doulas. Examples include lobbying your elected federal representative to change the birth evacuation policy or amplifying social media campaigns that raise awareness regarding perinatal mental illness.

While we don’t usually think of it as such, our work with clients to support them to know the evidence regarding their perinatal circumstances, and ask the right questions of their healthcare providers is a form of advocacy. We encourage them to use their voice and make their conversations more effective because they are armed with information.

Sometimes, especially in the birth room, it might be necessary to advocate for the client in more direct ways. It is important that this individual advocacy does not manifest as speaking for or over the client, or in a manner that could worsen their care or medical situation.

A 2020 paper by S.S. Yam based on interviews with doulas identified three types of tactics that doulas use to advocate for their clients during labour and delivery. She calls these “soft-advocacy” techniques because they differ from what we usually think of as advocacy. Staff and instructors at Doula Canada agreed they used these strategies and had lots of guidance to offer on exactly how to use them. Their guidance was used to develop the advocacy framework. 

The three tactics identified by Yam are 1) creating deliberative space, 2) cultural and knowledge brokering, and 3) physical touch and spatial maneuvers. 

Creating deliberative space refers to strategies that give the client more time to ask questions and make decisions. One example of how doulas do this is by noticing that care that deviates from their preferences is about to happen and bringing it to the client’s attention, prompting them to ask about the intervention that is about to happen.

Cultural and knowledge brokering refer to the tactics doulas use to make sure the client understands medical jargon or cultural norms. This could involve paying close attention to the information provided by the medical team, observing how well this is understood by the client, and repeating the information in language that the client uses and understands.

Physical touch and spatial maneuvering refers to the ways we use our bodies and physical contact with the client to advocate for their needs. Examples include using our bodies to conceal the client from view, modeling consent by asking permission each time we touch the client, and using our presence to back up the client during interactions. 

The complete framework is linked below. It offers more detail on the three types of advocacy and the soft-advocacy strategies. It illustrates these concepts using case studies based on staff and instructor experiences. 

In 2023, Doula Canada will continue its work to support advocacy among its members by developing an advocacy toolkit from the framework and launching an advocacy working group for students and alumni. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_button corner_style=”rounded” size=”large” url=”https://stefanie-techops.wisdmlabs.net/wp-content/uploads/2022/11/advocacy-framework-paper.pdf” align=”center”]Click here to view the full Advocacy Framework document[/mk_button][/vc_column][/vc_row]

Categories
balance birth Business Childbirth Educator collaboration community connection Labour Doula Postpartum Doula Uncategorised Webinar

Standing out from the Crowd in your Birth Work Business

[vc_row][vc_column][vc_column_text css=”.vc_custom_1655208046361{margin-bottom: 0px !important;}”]One of my favourite aspects of getting to know more doulas is hearing everyone’s “Why I became a birth worker story”. While there are common themes, every doula’s story is unique and visceral. Our motivations are often connected to our own experiences of birth trauma or the traumatic experience of a loved one. Others want to disrupt the systemic injustices of the medicalized birth model that have impacted them and their community directly. Others are “birth nerds” who are just fascinated by all things birth and baby. Others remember their own experience of wishing they had had more support and more information and want to provide that for others.

Our specific reasons are as unique as we all are. Yet, many of us struggle to communicate this innate individuality to prospective clients. It can be hard to know how to make what you offer clients sound different from the standard list of doula services: “continuous labour support, informational support, assistance with establishing a good latch, emotional needs during labour, non-medical comfort” etc. All of those services are invaluable, but we also know that parents looking for a doula are not just looking for another clinical person with certain skills. Creating marketing materials that clearly convey how you will deliver those services in a way that is different from any other doula can be very elusive.

This is where brand identity comes into play. To be honest, when I hear the word “brand” the first thing that pops into my head is that shoe company’s swoosh. But branding is actually much more complex than an eye-catching, memorable logo. When we see that iconic swoosh, we have specific feelings and perceptions about who wears those shoes and who we would be in them, as compared to any other athletic footwear.

Similarly, our brand as birth workers needs to make it intuitively clear to prospective clients who we are in the birth room and who our support will affirm them to be. When we connect with our audience using a strong brand identity, our business name, logos, shapes, and colours all fit together seamlessly to tell the story of who we are and how the way we do what we do is different from any other doula in our community.

Another thing I have observed about doulas is that the birth worker community is collaborative rather than competitive. Stemming from our deeply personal reasons for taking up this labour of love, we want our clients to find the best fit for their needs. We want a consistent stream of clients without having to haggle with each other for our share of the market.

On Tuesday, June 14 at 7 PM ET, Business Consultant Gaileen Flaman will be supporting us to ensure that our public presence stands out from the crowd. Using a mix of self-reflection, visualization, and storytelling exercises we will emerge with the ability to market with precision and cohesion. This is an invaluable opportunity for anyone building their business who wants to know how to tap into the clients that are looking for you. You can register for the Building your Brand Webinar here!

 

The webinar will be close-captioned. Ticket holders who are unable to attend the webinar live will receive a recording of the session within two business days.[/vc_column_text][/vc_column][/vc_row]

Categories
Anti-racism work birth Business Canada Childbirth Educator collaboration community connection Equity fear intersectionality Postpartum Doula pregnancy reducing stigma research shame Trauma understanding bias vulnerabiliity

Recognizing Asian Heritage Month and Jewish Heritage Month

[vc_row][vc_column][vc_column_text css=”.vc_custom_1653215730289{margin-bottom: 0px !important;}”]May is Asian Heritage Month and Jewish Heritage Month. It’s a great opportunity to reflect on what we mean by “heritage” regarding the history of these two communities in “multicultural” Canada, and what this means for creating cultural safety in birth work.

I’ve lived in the GTA my whole life. Here, a “heritage festival” typically amounts to a street party with food, live music and dance, and other culture-specific entertainment. I am actually a great lover of a good street fair. The food and performances are usually lit. I have also learned a lot about Jewish and Asian history and culture at events like the Ashkenaz Music Festival and Taste of Asia. I also understand that many communities are not fortunate enough to have this level of exposure to culture and diversity. But these cultural displays are not only far from telling the whole story of the “heritage” of Asian and Jewish people in Canada, but they also contribute to “false peace” – the illusion that multiculturalism is working out, that we are all getting along, and that we are all equal.

In truth, there is anti-Asian racism and anti-Semitism at the core of Canada’s heritage. Those of us who remember “Heritage Minutes” from the 1980s and 90s may know about the lethal exploitation of Chinese migrant workers that occurred in the 19th century to support the construction of the trans-Canada railroad. There are many other examples, including the head tax, and internment camps during WWII

Anti-Semitism is equally a part of the fabric of Canada’s history. Wide-spread belief in a Jewish conspiracy to achieve global economic domination that originated in Europe and spread to North America made Jewish Canadians an easy scapegoat during the great depression. Additionally, to limit the economic advancement of Jewish immigrants in the early 20th century, Canadian universities implemented quotas that restricted the number of Jewish applicants who could be admitted to the school.

It’s easy to hear these stories and think “this has nothing to do with me”, “this is ancient history”, “I didn’t do these things”, and “let’s focus on the positive and how far we’ve come”. While these sentiments are understandable, the reality is that the present arises from the past. These uglier parts of our heritage are directly related to more recent attacks on synagogues and the hate crimes experienced by Asian Canadians during the pandemic. 

Moreover, this heritage underpins the modern assumptions that manifest more subtly as microaggressions that affect the day-to-day navigation of society and impact the long-term mental and physical health of equity-seeking people. Some of these stereotypes may seem harmless or even positive. But in reality, they fuel the construction of whiteness as the social norm, put people in boxes, and create false impressions regarding people’s realities.

As birth workers, we can create cultural safety regarding the beautiful and the traumatic aspects of each client’s heritage. We can create space for them to share whether they have any cultural or religious traditions that they would like to honour. And we can also be mindful of things like how common stereotypes about Asian women may influence provider perceptions of client autonomy. Or how the intergenerational trauma of Holocaust survivors may impact pain management. There are a number of ways that our identities can impact our pregnancy and parenting journey. Shining a light on the good, the bad, and the ugly of our heritage sets us up to ask the right questions and facilitate the needed conversations with all of our clients.[/vc_column_text][/vc_column][/vc_row]

Categories
birth community Equity Postpartum Doula understanding bias Webinar

Supporting Disabled Parents

[vc_row][vc_column][vc_column_text css=”.vc_custom_1650627316399{margin-bottom: 0px !important;}”]Welcoming a new person into your home and the world is always an emotional and life-changing experience with so much joy, but also many challenges and adjustments. Imagine navigating all of the usual challenges, when additionally you can’t hear your baby’s cries, see if they are too hot or too cold, or don’t have the mobility to do diaper changes or easily lift your baby.

This is a reality for many new parents, and it’s a reality we don’t see reflected in popular culture or in services and support for new parents. Disabled people are rarely depicted in parenting roles, despite the fact that 1 in 8 birthing people identifies as having a disability. One of the features of ableism is that disabled people are infantilized and not seen as sexual beings. As a result of these stereotypical and inaccurate beliefs, disabled people are assumed to not be parents. 

Additionally, until well into the 20th century, disabled people existed in a climate of eugenics, where many disabled people were unnecessarily advised not to reproduce and in some instances, sterilized against their will.

Even today, many disabled people report that they are discouraged from childbearing, and given inaccurate or misleading information about the impact of their disability on their fertility or ability to child bear. 

There is a growing body of research that shows that perinatal care providers are woefully uninformed or misinformed about the needs of disabled pregnant people. Just finding a clinic with an accessible exam room and other disability accommodations can be challenging and severely limit provider choice. Physicians and midwives are not trained on the needs of disabled patients and they themselves report that they feel insecure providing care to disabled patients. 

For parents who need assistance with newborn care, funded options are limited. In Ontario, there is a program called the Nurturing Assistance program. This program provides access to a support worker who can provide neonatal care under the parent’s direction, while the parent is present and involved in care. Support like this empowers parents to bond with their newborn while receiving assistance on their terms with the tasks that their disability limits them from performing. 

While Nurturing Assistance is an excellent resource, there are many challenges with the current program. Firstly, only individuals who meet the criteria for the self-directed funding program are eligible for nurturing assistance. This means people who do not need a support person for their own activities of daily living, but who do need assistance with newborn care are not eligible for funding. As a result, only a small proportion of disabled parents in Ontario can receive support from this program. 

Further, the support is usually provided by Personal Support Workers, often through agencies where the disabled parent is already receiving support. Personal Support Workers do not receive training on neonatal care and are often unwilling to accept such assignments or struggle to provide adequate support.

Disabled parents who do not qualify for the Nurturing Assistance program must pay for a support person out of pocket if this accommodation is needed. 

Whether the support person is paid out of pocket or through public funding for the rare families who qualify, support from a postpartum doula is an excellent way for disabled parents to receive nurturing assistance. More disabled parents need to be aware that trained support from postpartum doulas is available, and that funding from the Nurturing Assistance program can be used to hire doulas. Doulas need to be competent and comfortable providing support to disabled parents. They are key members of the parenting community who can truly benefit from the skills we bring to the table.

 

 

 

On Thursday, April 28 at 5 PM EST, we are hosting a webinar on supporting disabled parents. The 90-minute webinar will provide doulas with insight into how ableism manifests in perinatal care and parenting spaces, and the challenges and support needs of parents with physical disabilities during the postpartum period. Doulas should walk away feeling competent and confident about welcoming disabled parents into their practice.

The session will feature presentations from Rebecca Wood, Coordinator of Parenting with a Disability Network, a program of Centre for Independent Living Toronto. Rebecca will provide an overview of resources available to disabled parents and more information on the Nurturing Assistance program.

Gillian Cullen, a full-spectrum doula with Birthmark will provide practical guidance on postpartum care based on her experience supporting physically disabled clients through the nurturing assistance program.

Most importantly, two disabled parents, Gabriela Carafa and Terri-Lynn Langdon will speak from their lived experiences regarding the challenges they faced, the accommodations they needed to parent, and the supports that did and did not work well.

This webinar, presented with closed captioning and Q&A available in the chat, is a vital opportunity for doulas to build capacity in the provision of anti-ableist, disability-affirming support.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_button corner_style=”full_rounded” size=”large” url=”https://stefanie-techops.wisdmlabs.net/training/birthworkers-as-nurturing-assistants-support-for-disabled-parents/” target=”_blank” align=”center”]Register HERE for the Birthworkers as Nurturing Assistants Webinar[/mk_button][/vc_column][/vc_row]

Categories
birth Business Childbirth Educator collaboration community connection Labour Doula Postpartum Doula

Why YOU matter in business.

[vc_row][vc_column][vc_column_text css=”.vc_custom_1647449189768{margin-bottom: 0px !important;}”]Birthwork is personal. Everyone comes to this work with some level of personal investment. Clients may be drawn to your logo, website, or social media but who they hire is you. 

Imagine you are following a company on Instagram and Facebook. The images are warm and cozy feeling. The person in the images is wearing relaxed clothing and a big smile. So you set up a meeting. You are excited to connect with the person you see every day online. 

When you arrive to meet with this person you walk into an office with modern décor and are greeted by a person in a business suit. How do you feel? Do you stay? Do you continue to want to work with this person?

This person’s marketing was not representative of who they are. For whatever reason, they were trying to be someone else in the marketing of their business. 

Finding your voice in this business can be hard. You want to stand out, you want your ideal client to find you. The best and most effective way of finding your market is by showing up. Be vulnerable and honest about who you are. 

Does this mean baring your soul on social media? Not necessarily. Authenticity is more important than transparency. Clients are not looking for every detail of your life. They are however wanting to meet you, not who you think you should be. 

So what is authenticity? It means staying true to who YOU are, what YOU do, who YOU serve and, most importantly, why YOU do what you do. To quote Simon Sinek of Start with Why, “It means that the things we say and the things we do are things we actually believe.”

Authenticity is the basis of the trust clients develops in your business. A client wants to have some sense that the beliefs and values you express in your business, align with theirs. People are drawn to others who are similar to them in certain ways.  What it means is finding your voice. Finding your people and letting them get to know who you are. 

 

Where do you start? 

Confidence (even if you have to fake it till you make it)

This means believing in the power of you. Trusting that what you offer is so much more than the number of births you have attended, clients you have supported, or classes you have taught. That who you are is unique, and your clients are excited to meet you.

Connection

Getting yourself out there matters, but what matters most is relationships. Relationships with clients, caregivers, and other professionals are what business is built on. Through relationships all things are possible. Who you are matters in these relationships. Your business depends on your integrity of self. 

Find a way to position yourself as the expert in your field. Find where your ideal clients hang out, what groups they are in, where they go to the shop, and build those relationships. Talk to the business owners, organize speaking events, be visible.  

Clients are seeking connection. They want interaction, transparency, and relevance. They want to feel special. If a client likes your Facebook page or gives you their email they are saying “hey I like you!”. How can you say that back? How can you connect with them? Maybe that is as simple as shout-out on your social media platform or maybe that is a gift with purchase.

Consistency

This is more than just regularly posting on social media. This means that who you are and what images and ideas you are sharing align. All the time.  That your brand is consistent. Being authentic doesn’t mean you have to post every day and rack up 1000 likes. It just requires you to deliver a consistent, compelling identity that gets clients talking.

It also means that if you are changing your marketing materials you need to be transparent as to what is to come. People have a hard time with change. Something as simple as a new haircut that makes you appear different from the headshot shown on your website can affect a client’s trust in your business. 

Collaboration

Going back to speaking to other business owners. We have a saying here at Doula Canada. There is no such thing as competition. WHAT?! Shocking I know. Here is the thing. Competition breeds contempt. Collaboration builds business. Your market, your clients are unique to you. Visibility matters. The more birth professionals out there (in a small town or big city) the more clients there are out there looking for service. 

Find like-minded individuals and collaborate. Put on a talk, share space, and find ways to build a market through and with each other.  When you collaborate, you build connections. Connections bring clients. [/vc_column_text][/vc_column][/vc_row]

Categories
balance birth collaboration connection Labour Doula Postpartum Doula pregnancy

The Ultimate Dream Team: Doulas and Partners

[vc_row][vc_column][vc_column_text css=”.vc_custom_1642695988103{margin-bottom: 0px !important;}”]If you’ve ever thought, “I don’t need a doula! I have a partner(s),” this post is for you! 

Your partner is (or partners are) pretty amazing and doulas are so happy to have them on board, however, doulas bring different qualities and backgrounds to birth and postpartum preparation and space than partners do. 

Let’s talk about how your partner(s) and doula complement one another and each fill a vital role.

The role of a doula and the role of your partner(s) during labor are vastly different but equally important.

Let me explain….


The Partner’s Role:

The role of your partner(s) (who is/are emotionally attached to you) in labor is a tremendous asset to you in many ways. Your partner(s) provide(s) comfort to you in a way that your doula (aka a new connection) is simply not capable of.

They know you intimately; your fears, your passions, your deep concerns, and your history. They can anticipate your reactions before you have even had them. They are the person/people you look to in life for support and they are likely the person/people you feel most comfortable being your real self with.

Your partner(s) can get your oxytocin flowing (it plays an important role in labour and chestfeeding). Your partner(s) can cuddle, kiss, or massage you in intimate ways that only you and your partner(s) can share.

This relationship in the birthing room and during postpartum is incredibly valuable, HOWEVER, it is not the doulas role.


The Doula’s Role:

The doula’s primary focus during your pregnancy and the postpartum period is education, followed by the support of the decisions you make. The doula is able to answer your questions and lead you to the resources you seek. Through learning about normal physiological birth and birth options, chestfeeding and postpartum concerns partners can feel confident in supporting their partners. But they also have the reassurance of knowing a perinatal professional will be there to guide them.

The doula can actually bring you closer to your partner. By making sure that your partner’s needs are met (food, drink, and reassurance), the birther and partner(s) can work more closely together. The doula allows for the partner(s) to participate at their own comfort level. The doula can fill in and allow the partner(s) to participate as they wish, without leaving the birther or postpartum person’s needs unmet.

The doula is trained to know what is “normal” and what is beyond the scope of normal. The doula’s experience (professional and sometimes personal) enables them to support you confidently. The doula creates a space where the birther and partner(s) are given the opportunity to ask questions and make informed choices.

When a doula attends a birth or supports you in the postpartum period, they bring with them the strength and wisdom of those they have served before you. Being the sole emotional and physical support for a labouring or postpartum person can be overwhelming for some partners. If we look at the birth and postpartum periods throughout history, we often see birthers surrounded by other experienced humans offering continuous support. Our shift in birth norms over the last century has made it uncommon to have multiple continuous support people. Partners provide an intimate and essential role that cannot be replaced, but a doula can come alongside to help and enhance the experience. 

The doula is great at talking about the huge transition that is new parenthood. Especially for first-time parents, it can be so important to have someone to talk to about the big life and identity changes that happen when you bring a new baby into your family. 

The Doula has a network and knows when offering resources and referrals are needed (from pelvic floor physical therapy, counselling support, or chestfeeding resources, to house cleaning services, or information on newborn jaundice, and so much more). 

 

Your birth or postpartum team is not an either/or situation, and no doula would (or could!) ever take the place of your partner. Doulas and partners complement one another and come together to provide loving, compassionate, and judgment-free support along the journey to parenthood. It’s important to assemble your team carefully and think about the mix of personalities and support styles you want involved in your experience, making sure everyone is prepared to walk alongside you with their unique gifts and skills.[/vc_column_text][/vc_column][/vc_row]

Categories
balance birth Business Equity intersectionality Labour Doula LGBTQ2S+ Postpartum Doula pride

Bringing Your Whole Self into the (Birth) Room

[vc_row][vc_column][vc_column_text css=”.vc_custom_1623409186714{margin-bottom: 0px !important;}”]It’s June, which means it’s Pride month here in Ontario as well as many other places across Canada and the world. For many of us who are lesbian, gay, bisexual, trans, queer, and/or Two Spirit, (LGBTQ2S) that means an opportunity to celebrate our identities, our relationships, our families, and our whole fabulous selves. But even as we take to the (virtual) streets, we might wonder about bringing our identities into our work with clients.

You might be wondering, “Why do you have to bring your identity into your work? Why can’t you just keep the two things separate?” Bringing your identity into your work doesn’t necessarily mean beginning every introduction with, “Hi, I’m a doula and I’m gay!” (Though it can!) It means being able to use your pronouns, talk about your family, and share stories without having to edit yourself. It means not just seeing your clients, but also being seen by them.

While everybody has different ideas of professionalism, our work as doulas is deeply personal and relational. Sharing between doulas and clients is rarely one sided, and doesn’t have to be. Straight and cisgender doulas share their identities all the time, whether talking about their husbands or posting a family photo on social media, it’s just not seen as coming out because those identities have already been assumed.   

You might also be wondering how moving through the world as an LGBTQ2S doula might impact your business. It’s a real fear: homophobia and transphobia exist everywhere, and there are families who might choose not to hire you because of how you identify or present yourself. There are also families who will hire you exactly because of these things.  

This doesn’t mean that you have to come out: it’s a deeply personal decision. LGBTQ2S doulas navigate their identities in many different ways. You can incorporate your identity into your business mandate and name, and choose to work primarily with LGBTQ2S communities. You can market to a broader audience but share how you identify in your bio or on social media. You can plaster your website with rainbows. You can ask and expect your clients to use your name and pronouns. You can come out in your meet and greet, or as your relationship with a client builds, or when they ask you about your family. You can come out to some clients and not to others. It’s up to you.

Whatever you choose to do, we’re proud of you.

 

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Making Time for Your Business

[vc_row][vc_column][vc_column_text css=”.vc_custom_1620640152795{margin-bottom: 0px !important;}”]Making time for your business or schooling while starting out can feel overwhelming. Everyone is given the same 24 hours in a day. Whether you’re a busy parent, full-time student, working two jobs, or generally just living life through these crazy times, how you choose to break up your day or prioritize your schedule can help make or break your business or learning. 

When you are beginning training in birth work it often feels safer to hide behind books and other learning materials instead of taking the plunge to start your side business. It’s always great to educate yourself, and important for your certification; however, sometimes you just have to put the book down and test things out for yourself. Reading or listening to audiobooks can take up a lot of time. They also don’t sink in as well as learning on the go. It’s okay to be afraid of failure, just don’t become paralyzed by the fear. No book will give you the magic business answer you’re looking for. Everything you need to succeed is already in you. Take a leap of faith and go for it. 

 

So how do you start? Here are some time management techniques that may help you get organized. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1620639964218{margin-bottom: 0px !important;}”]The Pomodoro Technique

A time focused technique to help you find time to start a side business is the Pomodoro Technique. This technique requires you to first prioritize your daily tasks. Then, you can set a timer for 25 minutes and take a five minute break between sets. After completing four 25-minute sets you can take a 20 minute break. This allows you to have laser focus on a task for 25 minutes and allowing you to disconnect from your work for a five minute break. This is helpful for those who need to check their phones constantly as it works in time for quick breaks. You can use your phone’s timer or you can search ‘timer’ in Google and a timer will pop up[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][mk_image src=”https://stefanie-techops.wisdmlabs.net/wp-content/uploads/2021/05/pomodoro-tech.png” image_size=”full”][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1620640473548{margin-bottom: 0px !important;}”]80/20 Rule

The 80/20 rule, also known as the Pareto Principle, suggests that 80% of your results comes from 20% of your output. To find time to start a side business, you need to determine which things are producing the results to focus time on only those things. You can also use this principle to determine which part of your daily routine isn’t producing results for you. For example, if you spend your weekends marathoning shows on Netflix, sleeping in or going out, you may have better results cutting back to make time for your side business.

 

Now for the tips on how to keep going: 

Be aware of Time Wasters

Avoid spending time on things that don’t bring results. Some people spend an entire week designing a logo or crafting the perfect 20-page business plan. However, those tasks don’t generate money for your business. A business plan can start off as a one-pager and be modified along the way. If you lack design skills, you can outsource your logo, or use a tool such as an online logo maker which can be extremely simple to use, and will help you save a lot of time. Or If the task can be modified or changed along the way, there’s no need to overspend time on it. Create a list of priorities such as creating ads, partnering with influencers, producing unique content such as blog posts or social media posts or managing your finances. Then, focus your workload on the top priorities which yield the best results.

 

Set Firm Deadlines

Setting firm deadlines for projects forces you to make time to work on your business. By not allowing yourself to be flexible, you’ll do whatever it takes to make it happen such as waking up earlier or avoiding distractions. What goals do you want to achieve? When do you want to achieve each goal? Write down exact dates. You’ll find that more often than not, you’re able to achieve your goals by the deadline.

 

Don’t Waste Time on Social Media, Maximize It

Without a doubt, social media is a very powerful tool. It reaches out to hundreds upon thousands of people at once. Make sure your business is engaged in social media. This helps you stay relevant. Your content must provide some type of value to your audience. That value could be education, increased productivity, entertainment, or cost savings. It also needs to be in your voice. Share who you are and engage with your audience in an authentic way!

Social media can be addicting. Most of us have the tendency to check our news feed repeatedly throughout the day. You can download a tool like the Chrome extension News Feed Eradicator to help prevent you from getting distracted for hours on Facebook. The tool blocks your news feed without you having to delete or deactivate your Facebook account. If you know social media is slowing down your business’ progress this is a great quick fix solution. Stay focused on your goal, and don’t let yourself get distracted.

 

Learn to Say No

Richard Branson once said, “Business opportunities are like buses, there’s always another one coming.” So while it might be tempting to say yes to every opportunity, saying no often may actually work in your favor. Saying no gives you time to work on things you say yes to. It can help improve your productivity while also creating boundaries. Avoid agreeing to every opportunity or trying every tactic at the same time. Having a laser-like focus can help you achieve your goals faster because you’ll learn how to master things quickly.

 

Hang onto your Enthusiasm

If you ponder over what differentiates an average person from one who has achieved stupendous success, you will realize that it may be the intensity of enthusiasm that has helped the highly successful person reach such great heights. Those who could accomplish great things in their chosen fields could not have done so without enthusiasm.

If you are enthusiastic about a particular goal, you will be so excited that you will do your best in order to achieve it. It will keep you motivated to go on and on with it. This does not mean you will work on it all the time, but even if you are not your mind will constantly be thinking about the goal you are enthusiastic about. It is exactly your subconscious mind that will be focusing on the things you are passionate & enthusiastic about. A lot of research has taken place about the power of the subconscious mind and these researches have revealed that it has enormous powers. When it constantly works on a thing you are enthusiastic about, you will get great ideas and this will fast-track your success.

 

Divide your Time: For Work, Family and Yourself 

Schedule in family time, downtime and work time. When it’s on the calendar, that means you’ve prioritized it and planned for it. Once it’s on the calendar, defend it at all costs. If you have work tasks to do, focus on them distraction-free. If you said you’d stop working at a specific time and relax with family, be sure to stick to that and completely unplug.

That means it’s more likely to happen. For example, if you want to plan a weekly date with your spouse, it’s much better to put it on your calendar set to a specific day and time instead of just saying you’ll get around to it when you can.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1620639940087{margin-bottom: 0px !important;}”]As much as investing in your business is important, investing in yourself will make the business thrive. 

Success doesn’t happen overnight- it takes time to build a successful business, and there certainly isn’t a secret formula to success. It takes passion, and a lot of determination and resilience, not to mention confidence, and an appetite to take risks. Invest in yourself, schedule and keep your enthusiasm high and you will achieve great things! [/vc_column_text][/vc_column][/vc_row]