Doula School Canada

Doula School Business Program

Business for Doulas

Written by

Stefanie Antunes

in

Online Course, Webinar

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Course Content

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Modules Status

1

INTRODUCTION

Let’s get this party started!

2

MODULE 1

Inspiration with action: Setting the Foundation

1.1 – Reasons

1.2 – Requirements

1.3 – Responsibilities

1.4 – Realities

1.5 – Risks

1.6 – Target Market

1.7 – SWOT Analysis

1.8 – Planning SMART Goals

3

MODULE 2

Breaking down the confusion: setting up our business

2.1 – Business structure and set-up

2.2 – Web-design and online presence

2.3 – Pricing our services

2.4 – Accounting and bookkeeping

4

MODULE 3

Screaming from the Mountaintops: Marketing

3.1 – Marketing 101

3.2 – Social media and SEO

3.3 – Local and Online Advertising

3.4 – Community participation and networking

5

MODULE 4

Get out of my (own) way: Mindset and Goal Setting

4.1 – Mindset

4.2 – Goal review

4.3 – SMART Goals PLUS

6

MODULE 5

Sales strategies that sell: Consultations That Rock

Module 5.1 – Initial Interactions

Module 5.2 – Consultations

7

CONTACT HOURS FOR RECERTIFICATION

To Obtain Contact Hours

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